Tracy Anderson, the fitness pioneer who has revolutionized the fitness industry since her Method’s inception in 1998, has announced a collaboration with Bloch, the world’s leading provider of dance footwear and apparel since 1932, on a women’s activewear line that celebrates physical freedom in movement.
The Tracy Anderson x Bloch collaboration has roots that trace back to Anderson’s long-standing history of wearing Bloch during her upbringing as a competitive and then professional dancer. It was in Bloch’s iconic dancewear that Anderson first discovered the language of movement, and built the foundation of the practice she shares in her studios today. The two industry leaders combined their shared love of dance and movement to create this bespoke line of unitards and leotards, crafted to expand physical potential and made to make you feel beautiful and expressive in every workout.
“This collaboration with Bloch is a true full circle moment, because dance has always been at the heart of my Method,” says Anderson, founder of the Tracy Anderson Method.
“It has been such a wonderful opportunity to work with Tracy Anderson to interpret her unique understanding of body movement into functional and flattering garments,” says David Wilkenfeld, CEO of Bloch.
The eight-piece collection features a custom line of unitards, leotards and two-piece sets designed to enhance performance and empower the body to express itself freely across all ranges of motion. Comprised of Bloch’s construction and non-binding hems with Anderson’s profound understanding of physical expression, the collection was created to enhance physical performance with premium comfort and timeless silhouettes.